Irish saddle sales given a leg up

Leading UK distributor of premium equestrian brands, Zebra Products Ltd, has appointed an Irish Equipe saddle sales agent.
Helen Dempsey from County Kildare has joined the team to help grow the Amerigo & Equipe brand in Ireland.


With a head for sales and a passion for horses, Helen is extremely well placed for the role. Previously a leading sales executive for her family’s successful car dealership, Helen has also worked with top international racing yards as well as the Darley owned Kildangan Stud. She’s also a keen showjumper, HSI level 2 coach and a committee member for the Kildare branch of the Irish Pony Club.


“I’m really excited to be joining the Zebra team and to be championing the wonderful Amerigo and Equipe brands here in Ireland,” commented Helen. “This is an amazing opportunity for me to combine my experience and skills in an industry that I love and I’m really looking forward to growing the brand.”
Helen (41) lives with her family in Kildangan, she has two pony mad daughters who are both heavily involved in the Irish Pony Club.
“It’s great to welcome Helen to the team,” said Simon Middleton, managing director at Zebra Products. “We recognised the opportunity for Amerigo and Equipe in Ireland and are confident that with Helen’s contacts, knowledge and enthusiasm we’ll see the brand flourish.”

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